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Diversity and Doing Business

 Feelings are part of all human beings and are the result of cultural conditioning. Because cultures vary, feelings vary on the same subjects. Real estate transactions generally tend to be affected by ingrained feelings toward family, church and attitudes toward haggling.

Real estate salespersons who understand that others' feelings may be different from theirs but nevertheless have the same value as theirs are much more likely to have a larger number of successful transactions.

Students will define key terms used to discuss diversity

issues. Recognize your personal cultural placements on key diversity issues and identify the origins of diversity issues in the United States. Understand the impact of affirmative action and fair housing laws on diversity issues and identify the demographic factors that will affect spending power now and in the immediate future

Agents will understand the two approaches to diversity and recognize how diversity factors can impact your business. Students will also learn to recognize the relationship between perceptions, stereotypes and prejudice and identify the forms of collusion and understand how collusion works

You will also learn to understand how cultural factors can affect consumer-agent rapport and know the impact of cultural diversity on decision making, sources of relief from anxiety and equality/inequality issues.

Plan for cultural differences to enhance business opportunities and understand how the thinking style of a consumer affects decision-making. Recognize the effects of feelings on negotiating style.

The cost of  Diversity and Doing Business - TREC Continuing Education Course #3548: For the affordable cost of $29.95 you will receive your enrollment paperwork, ebook of the text and any needed instructional assistance.  You will also receive your diploma via email, and will be added to our mailing list to receive our very informative email newsletter.  Do not miss this excellent opportunity to obtain your certified TREC continuing education WITHOUT LEAVING YOUR OFFICE ! ! !

Courses may be repeated,
even if previous credit has been awarded and posted to your TREC records. A course may be repeated as long as it is not repeated during the current licensing period for affiliate brokers continuing education and brokers post-licensure education.

College Credits: The Career Institute is not recognized by any particular college but students have reported college credit awarded by some institutions based upon Career Institute transcripts. If college credit is your desire and you want to transfer the credits to your local college, please determine if our transcripts will be acceptable and transferable to the college of your choice prior to signing up for our program.

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